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  • Why HealthFocus

    HealthFocus provides answers that make a difference to you, your company, your brands, and your consumer.

    HealthFocus is the global leader — from researching and understanding consumer motivations to eating for health.

    We work with the best food, beverage, and supplement companies to help you bring to market your healthier solutions — faster and more profitably.

    Why HealthFocus
  • What We Do

    If you are looking for transformative change from your wellness and healthy initiatives, check out our roster of highly effective business enhancing services.

    Our research focuses on current and future consumer attitudes toward healthy products and lifestyles. We tell you what to expect in the future, so you can make the best decisions for your new products.

    What We Do
  • 2019 US Trend Study

    Helping you connect more powerfully with your consumers, the HealthFocus U.S. Trend Study tracks consumer motivations, perceptions and beliefs around health and nutrition.

    2019 US Trend Study
  • New Global Reports

    New 2018 global topic reports on sweeteners, protein, carbohydrates and gut health are now available. These comprehensive global source documents cover everything you need to know—globally, regionally and across 22 individual countries.

    New Global Reports
  • Act Now! Bundled Report Pricing Available for a Limited Time

    The HealthFocus Global Trend Database is an extensive, in-depth resource across multitudes of well-being related topics. For a limited time, the Bundled Report Program allows clients to access this critical and time-sensitive library of data at a discounted price. The more you buy, the more you save!

    Act Now! Bundled Report Pricing Available for a Limited Time
  • Early Adopter Wellness Segmentation

    Our new proprietary early adopter wellness segmentation provides a crystal ball into the health and nutrition trends of tomorrow. Discover the next big wellness products/ingredients to emerge and which healthy trends will still be growing tomorrow…

    Early Adopter Wellness Segmentation

Know More First

Contact us to find out how to get essential and timely information for your next project.

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Insights on Demand

Access data that provides insights to grow your business.

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Focus on the Consumer

Tap into the WHYs and HOWs behind consumer behavior.

[Read More...] about HealthFOCUS on the Consumer

Ask HealthFocus?

Send us a note if you have a question that needs answering.

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New Global Topic Reports

Global Sweetener Report

We know shoppers are actively cutting back on sugar, but how are they doing it? HealthFocus explores the ways shoppers are dealing with sugar globally, regionally and across 22 countries in the new … [Read More...] about Global Sweetener Report

Global Protein Report

Not all protein sources are equal according to findings from Global Opportunities in Protein: New Consumer Requirements for Success—the new global topic report from HealthFocus … [Read More...] about Global Protein Report

Global Gut Health Report

Over half of shoppers always or usually choose foods/beverages to improve digestion, ranking as the #1 benefit shoppers seek from a list of nearly 30 functional health benefits, according to findings … [Read More...] about Global Gut Health Report

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Company Profile

HealthFocus specializes in understanding consumer attitudes towards health and nutrition and helping to apply those insights to brand development and innovation. The HealthFocus Global Database on Consumers and Healthy Living is the largest available on shopper health and nutrition. The syndicated HealthFocus Trend Survey, conducted in the U.S. and 40 other markets, is the most in-depth, up-to-date study of its kind.




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HealthFocus International
100 Second Ave N, Suite 220
St. Petersburg, FL 33701

P: +1 (727) 821-7499
F: +1 (727) 821-7764
E: info@healthfocus.com

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